Are you struggling to determine which of your YouTube ads are actually driving sales and leads? It can be frustrating to invest time and money into a campaign without knowing if it's yielding results.And when you're using Insightly for your CRM needs, the lack of clarity can feel even more puzzling.Enter ConversionTracking.com—our platform lets you see exactly where your sales and leads are coming from so you can measure your marketing attribution accurately and effortlessly.
What is ConversionTracking.com?
ConversionTracking.com is a robust platform designed to help you track and measure the effectiveness of your marketing efforts, specifically tailored for Insightly users.By integrating with Insightly, you can gain deep insights into which of your YouTube ads are converting into actual sales and leads.This enables you to optimize your ad spend, refine your strategies, and ultimately, achieve better ROI on your marketing campaigns.
How ConversionTracking.com works with Insightly?
Step 1: Add UTMs to Your External Links
Begin by adding UTM parameters to the external links you use in your marketing campaigns. These parameters help you track the source, medium, and campaign name, providing detailed insights into where your traffic is coming from.
For example, if you’re running a Facebook ad, your link might look like this:
https://www.yourwebsite.com/?utm_source=facebook&utm_medium=ad&utm_campaign=spring_sale
Step 2: Add a Tracking Script to Your Website & Thank You Page
Next, integrate the ConversionTracking.com tracking script into your website. This script will capture all the UTM parameters from your links and track visitor interactions seamlessly. To track conversions effectively, add a conversion script to your thank you page, which visitors land on after completing a desired action, such as filling out a form or making a purchase.
Step 3: Get Actionable Data with our Reports
We offer over 25 reports which give you insights into the performance of your marketing campaigns, showing you where your traffic is coming from, which sources are converting, and how different campaigns are performing. Use this data to make informed decisions, optimize your strategies, and maximize your marketing ROI.
Why use ConversionTracking.com with Insightly?
We provide detailed reports that empower Insightly users with actionable insights into their marketing performance. Our reporting system offers both first, last touch, and asssited attribution, giving you a complete picture of your customer journey from initial contact to conversion.
First Touch Attribution: This tracks the very first interaction a visitor has with your marketing efforts, such as clicking on an ad or a social media link. For Insightly users, understanding the first touch point is crucial for identifying which channels are most effective at attracting potential leads. By analyzing this data, you can optimize your top-of-funnel marketing strategies, ensuring you invest in the channels that drive initial interest in your forms.
Last Touch Attribution: Our last touch attribution focuses on the final interaction that leads to a conversion. This could be a click on a remarketing ad or a direct visit to your website. For Insightly users, this insight is essential for understanding what ultimately drives users to complete your forms. By leveraging last touch data, you can refine your bottom-of-funnel tactics, ensuring that your efforts are effectively guiding prospects to convert.
Using these attribution models with our reports, Insightly users can gain a holistic view of their marketing performance. The combination allows you to see the entire customer journey, identify high-performing channels, and make informed decisions to enhance your marketing strategies. With ConversionTracking.com, you have the tools you need to maximize your campaign success and achieve your business goals.
Key Takeaway
Don't let the effectiveness of your YouTube ad campaigns be a mystery any longer.With ConversionTracking.com integrated into your Insightly CRM, you'll have all the data you need at your fingertips.Start maximizing your ad spend and making data-driven decisions today.Ready to take your marketing to the next level? Join us at ConversionTracking.com.
