Are you struggling to track UTM parameters in Sage CRM and unsure where your leads and sales are really coming from? It can be frustrating to invest time and money into your marketing efforts without clear attribution data.This lack of visibility often means missed opportunities to optimize your campaigns and drive better results.But don't worry, there's a solution! With ConversionTracking.com, you can easily track your UTM parameters and see exactly where your sales and leads originate.This allows you to measure your marketing attribution accurately and make informed decisions to boost your ROI.
What is ConversionTracking.com?
ConversionTracking.com is a powerful tool that seamlessly integrates with Sage CRM to help you track and analyze your UTM parameters.By leveraging this tool, Sage CRM users can gain in-depth insights into their marketing campaigns, track the sources of their leads, and understand their customers better.It enables you to unify your CRM data with precise marketing attribution, enhancing your ability to optimize strategies and drive results.
How ConversionTracking.com works with Sage CRM?
Step 1: Add UTMs to Your External Links
Begin by adding UTM parameters to the external links you use in your marketing campaigns. These parameters help you track the source, medium, and campaign name, providing detailed insights into where your traffic is coming from.
For example, if you’re running a Facebook ad, your link might look like this:
https://www.yourwebsite.com/?utm_source=facebook&utm_medium=ad&utm_campaign=spring_sale
Step 2: Add a Tracking Script to Your Website & Thank You Page
Next, integrate the ConversionTracking.com tracking script into your website. This script will capture all the UTM parameters from your links and track visitor interactions seamlessly. To track conversions effectively, add a conversion script to your thank you page, which visitors land on after completing a desired action, such as filling out a form or making a purchase.
Step 3: Get Actionable Data with our Reports
We offer over 25 reports which give you insights into the performance of your marketing campaigns, showing you where your traffic is coming from, which sources are converting, and how different campaigns are performing. Use this data to make informed decisions, optimize your strategies, and maximize your marketing ROI.
Why use ConversionTracking.com with Sage CRM?
We provide detailed reports that empower Sage CRM users with actionable insights into their marketing performance. Our reporting system offers both first, last touch, and asssited attribution, giving you a complete picture of your customer journey from initial contact to conversion.
First Touch Attribution: This tracks the very first interaction a visitor has with your marketing efforts, such as clicking on an ad or a social media link. For Sage CRM users, understanding the first touch point is crucial for identifying which channels are most effective at attracting potential leads. By analyzing this data, you can optimize your top-of-funnel marketing strategies, ensuring you invest in the channels that drive initial interest in your forms.
Last Touch Attribution: Our last touch attribution focuses on the final interaction that leads to a conversion. This could be a click on a remarketing ad or a direct visit to your website. For Sage CRM users, this insight is essential for understanding what ultimately drives users to complete your forms. By leveraging last touch data, you can refine your bottom-of-funnel tactics, ensuring that your efforts are effectively guiding prospects to convert.
Using these attribution models with our reports, Sage CRM users can gain a holistic view of their marketing performance. The combination allows you to see the entire customer journey, identify high-performing channels, and make informed decisions to enhance your marketing strategies. With ConversionTracking.com, you have the tools you need to maximize your campaign success and achieve your business goals.
Key Takeaway
In conclusion, integrating ConversionTracking.com with Sage CRM opens up a world of possibilities for tracking UTM parameters and boosting your marketing attribution efforts.Say goodbye to the guesswork and start making data-driven decisions that enhance your campaigns and propel your business forward.Discover the ease and power of ConversionTracking.com today!