Ever feel like your Brevo ecommerce store is flying blind? You're pouring time, money, and energy into your marketing campaigns but have no clear idea of what's actually driving sales and leads.It's frustrating and frankly, bad for business.Here's where ConversionTracking.com comes into play.We provide precise insights into where your sales and leads are coming from, making it easier to measure your marketing attribution and optimize your strategies for maximum ROI.
What is ConversionTracking.com?
ConversionTracking.com is a cutting-edge platform designed to provide detailed analytics and insights into your ecommerce activities.For Brevo users, this means you can track the effectiveness of your marketing campaigns with pinpoint accuracy.See exactly which channels are driving sales, understand your customer journey, and make data-driven decisions to boost your ecommerce success.Say goodbye to guesswork and hello to a smarter way of tracking your ecommerce performance.
How ConversionTracking.com works with Brevo?
Step 1: Add UTMs to Your External Links
Begin by adding UTM parameters to the external links you use in your marketing campaigns. These parameters help you track the source, medium, and campaign name, providing detailed insights into where your traffic is coming from.
For example, if you’re running a Facebook ad, your link might look like this:
https://www.yourwebsite.com/?utm_source=facebook&utm_medium=ad&utm_campaign=spring_sale
Step 2: Add a Tracking Script to Your Website & Thank You Page
Next, integrate the ConversionTracking.com tracking script into your website. This script will capture all the UTM parameters from your links and track visitor interactions seamlessly. To track conversions effectively, add a conversion script to your thank you page, which visitors land on after completing a desired action, such as filling out a form or making a purchase.
Step 3: Get Actionable Data with our Reports
We offer over 25 reports which give you insights into the performance of your marketing campaigns, showing you where your traffic is coming from, which sources are converting, and how different campaigns are performing. Use this data to make informed decisions, optimize your strategies, and maximize your marketing ROI.
Why use ConversionTracking.com with Brevo?
We provide detailed reports that empower Brevo users with actionable insights into their marketing performance. Our reporting system offers both first, last touch, and asssited attribution, giving you a complete picture of your customer journey from initial contact to conversion.
First Touch Attribution: This tracks the very first interaction a visitor has with your marketing efforts, such as clicking on an ad or a social media link. For Brevo users, understanding the first touch point is crucial for identifying which channels are most effective at attracting potential leads. By analyzing this data, you can optimize your top-of-funnel marketing strategies, ensuring you invest in the channels that drive initial interest in your forms.
Last Touch Attribution: Our last touch attribution focuses on the final interaction that leads to a conversion. This could be a click on a remarketing ad or a direct visit to your website. For Brevo users, this insight is essential for understanding what ultimately drives users to complete your forms. By leveraging last touch data, you can refine your bottom-of-funnel tactics, ensuring that your efforts are effectively guiding prospects to convert.
Using these attribution models with our reports, Brevo users can gain a holistic view of their marketing performance. The combination allows you to see the entire customer journey, identify high-performing channels, and make informed decisions to enhance your marketing strategies. With ConversionTracking.com, you have the tools you need to maximize your campaign success and achieve your business goals.
Key Takeaway
Don't let your Brevo store operate in the dark any longer.Harness the power of enhanced ecommerce tracking with ConversionTracking.com and take control of your marketing efforts.Start making informed decisions that drive real results.Let's make your Brevo store the best it can be!