Are you struggling to understand which of your YouTube ads are driving the most valuable traffic to your FormAssembly forms? It's frustrating to pour resources into video ads and not have a clear picture of your ROI.With inaccurate data, your marketing efforts can feel like a shot in the dark.Luckily, there’s a solution that provides clarity and precision.ConversionTracking.com lets you see exactly where your sales and leads are coming from so you can measure your marketing attribution accurately.Say goodbye to guesswork and hello to clear, actionable insights.
What is ConversionTracking.com?
ConversionTracking.com is a powerful tool designed to track the performance of your various marketing channels, including YouTube ads.For FormAssembly users, this means you can effortlessly measure how well your video ads are converting and bringing in leads.By integrating ConversionTracking.com with FormAssembly, you gain access to detailed analytics that unveil the true performance of your campaigns.Say goodbye to ambiguous data and hello to focused, results-driven marketing strategies.
How ConversionTracking.com works with FormAssembly?
Step 1: Add UTMs to Your External Links
Begin by adding UTM parameters to the external links you use in your marketing campaigns. These parameters help you track the source, medium, and campaign name, providing detailed insights into where your traffic is coming from.
For example, if you’re running a Facebook ad, your link might look like this:
https://www.yourwebsite.com/?utm_source=facebook&utm_medium=ad&utm_campaign=spring_sale
Step 2: Add a Tracking Script to Your Website & Thank You Page
Next, integrate the ConversionTracking.com tracking script into your website. This script will capture all the UTM parameters from your links and track visitor interactions seamlessly. To track conversions effectively, add a conversion script to your thank you page, which visitors land on after completing a desired action, such as filling out a form or making a purchase.
Step 3: Get Actionable Data with our Reports
We offer over 25 reports which give you insights into the performance of your marketing campaigns, showing you where your traffic is coming from, which sources are converting, and how different campaigns are performing. Use this data to make informed decisions, optimize your strategies, and maximize your marketing ROI.
Why use ConversionTracking.com with FormAssembly?
We provide detailed reports that empower FormAssembly users with actionable insights into their marketing performance. Our reporting system offers both first, last touch, and asssited attribution, giving you a complete picture of your customer journey from initial contact to conversion.
First Touch Attribution: This tracks the very first interaction a visitor has with your marketing efforts, such as clicking on an ad or a social media link. For FormAssembly users, understanding the first touch point is crucial for identifying which channels are most effective at attracting potential leads. By analyzing this data, you can optimize your top-of-funnel marketing strategies, ensuring you invest in the channels that drive initial interest in your forms.
Last Touch Attribution: Our last touch attribution focuses on the final interaction that leads to a conversion. This could be a click on a remarketing ad or a direct visit to your website. For FormAssembly users, this insight is essential for understanding what ultimately drives users to complete your forms. By leveraging last touch data, you can refine your bottom-of-funnel tactics, ensuring that your efforts are effectively guiding prospects to convert.
Using these attribution models with our reports, FormAssembly users can gain a holistic view of their marketing performance. The combination allows you to see the entire customer journey, identify high-performing channels, and make informed decisions to enhance your marketing strategies. With ConversionTracking.com, you have the tools you need to maximize your campaign success and achieve your business goals.
Key Takeaway
Ready to take control of your YouTube ad performance in FormAssembly? With ConversionTracking.com, you don't have to guess which ads are driving results.Instead, you get clear, reliable data that helps you maximize your marketing ROI.Get started today, and unlock the full potential of your video marketing efforts!