Are you running LinkedIn Ads and using Gravity Forms, but struggling to figure out where your leads are really coming from? It's frustrating to spend time and money on LinkedIn Ads without a clear picture of their effectiveness.Without accurate tracking, you might be missing out on valuable data that could guide your marketing strategies.That's where ConversionTracking.com comes in.It lets you see exactly where your sales and leads are coming from, helping you to measure your marketing attribution accurately and optimize your campaigns for better results.
What is ConversionTracking.com?
ConversionTracking.com is an advanced tool designed to simplify conversion tracking for digital marketers.For Gravity Forms users, it provides seamless integration, allowing you to track submissions, leads, and sales generated from your LinkedIn Ads with pinpoint accuracy.With data-driven insights, you can fine-tune your ad strategies and improve ROI, all within a user-friendly interface.
How ConversionTracking.com works with Gravity Forms?
Step 1: Add UTMs to Your External Links
Begin by adding UTM parameters to the external links you use in your marketing campaigns. These parameters help you track the source, medium, and campaign name, providing detailed insights into where your traffic is coming from.
For example, if you’re running a Facebook ad, your link might look like this:
https://www.yourwebsite.com/?utm_source=facebook&utm_medium=ad&utm_campaign=spring_sale
Step 2: Add a Tracking Script to Your Website & Thank You Page
Next, integrate the ConversionTracking.com tracking script into your website. This script will capture all the UTM parameters from your links and track visitor interactions seamlessly. To track conversions effectively, add a conversion script to your thank you page, which visitors land on after completing a desired action, such as filling out a form or making a purchase.
Step 3: Get Actionable Data with our Reports
We offer over 25 reports which give you insights into the performance of your marketing campaigns, showing you where your traffic is coming from, which sources are converting, and how different campaigns are performing. Use this data to make informed decisions, optimize your strategies, and maximize your marketing ROI.
Why use ConversionTracking.com with Gravity Forms?
We provide detailed reports that empower Gravity Forms users with actionable insights into their marketing performance. Our reporting system offers both first, last touch, and asssited attribution, giving you a complete picture of your customer journey from initial contact to conversion.
First Touch Attribution: This tracks the very first interaction a visitor has with your marketing efforts, such as clicking on an ad or a social media link. For Gravity Forms users, understanding the first touch point is crucial for identifying which channels are most effective at attracting potential leads. By analyzing this data, you can optimize your top-of-funnel marketing strategies, ensuring you invest in the channels that drive initial interest in your forms.
Last Touch Attribution: Our last touch attribution focuses on the final interaction that leads to a conversion. This could be a click on a remarketing ad or a direct visit to your website. For Gravity Forms users, this insight is essential for understanding what ultimately drives users to complete your forms. By leveraging last touch data, you can refine your bottom-of-funnel tactics, ensuring that your efforts are effectively guiding prospects to convert.
Using these attribution models with our reports, Gravity Forms users can gain a holistic view of their marketing performance. The combination allows you to see the entire customer journey, identify high-performing channels, and make informed decisions to enhance your marketing strategies. With ConversionTracking.com, you have the tools you need to maximize your campaign success and achieve your business goals.
Key Takeaway
Don't let your LinkedIn Ads go untracked and unnoticed.With ConversionTracking.com, Gravity Forms users can achieve a higher level of clarity and efficiency in their marketing efforts.Start making informed decisions today, and watch your conversions skyrocket.