If you're using Zendesk Sell, you know how challenging it can be to track where your sales and leads are coming from, especially with various advertising channels.It’s frustrating to invest in Google Ads without understanding their true impact on your sales pipeline.ConversionTracking.com solves this dilemma by providing precise tracking that lets you see exactly where your leads and sales originate, ensuring you can measure your marketing attribution accurately.
What is ConversionTracking.com?
ConversionTracking.com is a powerful tool designed to give you detailed insights into your marketing efforts.For Zendesk Sell users, this means you can integrate Google Ad tracking directly into your CRM workflow.By doing so, you’ll benefit from accurate attribution of sales and leads, allowing you to optimize your advertising ROI effectively.Our platform enables you to connect the dots between your ad spend and actual sales, ensuring your marketing dollars are well spent.
How ConversionTracking.com works with Zendesk Sell?
Step 1: Add UTMs to Your External Links
Begin by adding UTM parameters to the external links you use in your marketing campaigns. These parameters help you track the source, medium, and campaign name, providing detailed insights into where your traffic is coming from.
For example, if you’re running a Facebook ad, your link might look like this:
https://www.yourwebsite.com/?utm_source=facebook&utm_medium=ad&utm_campaign=spring_sale
Step 2: Add a Tracking Script to Your Website & Thank You Page
Next, integrate the ConversionTracking.com tracking script into your website. This script will capture all the UTM parameters from your links and track visitor interactions seamlessly. To track conversions effectively, add a conversion script to your thank you page, which visitors land on after completing a desired action, such as filling out a form or making a purchase.
Step 3: Get Actionable Data with our Reports
We offer over 25 reports which give you insights into the performance of your marketing campaigns, showing you where your traffic is coming from, which sources are converting, and how different campaigns are performing. Use this data to make informed decisions, optimize your strategies, and maximize your marketing ROI.
Why use ConversionTracking.com with Zendesk Sell?
We provide detailed reports that empower Zendesk Sell users with actionable insights into their marketing performance. Our reporting system offers both first, last touch, and asssited attribution, giving you a complete picture of your customer journey from initial contact to conversion.
First Touch Attribution: This tracks the very first interaction a visitor has with your marketing efforts, such as clicking on an ad or a social media link. For Zendesk Sell users, understanding the first touch point is crucial for identifying which channels are most effective at attracting potential leads. By analyzing this data, you can optimize your top-of-funnel marketing strategies, ensuring you invest in the channels that drive initial interest in your forms.
Last Touch Attribution: Our last touch attribution focuses on the final interaction that leads to a conversion. This could be a click on a remarketing ad or a direct visit to your website. For Zendesk Sell users, this insight is essential for understanding what ultimately drives users to complete your forms. By leveraging last touch data, you can refine your bottom-of-funnel tactics, ensuring that your efforts are effectively guiding prospects to convert.
Using these attribution models with our reports, Zendesk Sell users can gain a holistic view of their marketing performance. The combination allows you to see the entire customer journey, identify high-performing channels, and make informed decisions to enhance your marketing strategies. With ConversionTracking.com, you have the tools you need to maximize your campaign success and achieve your business goals.
Key Takeaway
Don’t let your advertising budget go to waste.Utilize ConversionTracking.com to enhance your Zendesk Sell experience with accurate Google Ad tracking.Gain the insights you need to make data-driven decisions and propel your sales to new heights.Try ConversionTracking.com today and take control of your marketing attribution.