Conversion Tracking & Attribution Software for Active Campaign

ConversionTracking.com ❤️'s Active Campaign

ActiveCampaign is a comprehensive customer experience automation platform that helps businesses connect and engage with their audience through email marketing, automation, and CRM tools. It is designed to streamline marketing processes, improve customer relationships, and drive meaningful growth.

ConversionTracking.com lets you see exactly where your sales and leads are coming from without being a data nerd. 🤓

Get started - it's free View live demo

Works with Active Campaign

The Problem

Struggling with Attribution & Conversion Tracking with Active Campaign?

Are you struggling to understand which of your marketing efforts are driving leads, conversions and revenue with Active Campaign? I did as well, and that’s why I created ConversionTracking.com – a powerful conversion tracking tool that helps you track and attribute conversions to the right sources.

You need what I call the 80/20 of marketing attribution:

First Touch Attribution

This lets you see how a customer discovers you. Was it a Google Search, a Facebook Ad, etc...
Last Touch Attribution

This lets you see the last thing they did before converting. Maybe it was that awesome email you wrote.
Assisted Attribution

This lets you see if the person saw any campaign, email or blog post before converting.

The Solution

ConversionTracking.com + Active Campaign = Marketing Attribution Clarity!

We give you everything you need to measure your marketing efforts in an easy to understand dashboard so you can grow your business.

With over 25 built-in reports, you get answers to these questions:

What are the traffic sources of sales and leads?
Which sites are referring the most sales?
Who are my best affiliates?
Which landing pages on my website lead to a conversion?
What ads are customers discovering me with?
Which blog posts are leading people to discover my website?
Which marketing channels are my best?
Are my emails leading to sales?
How long does it take for someone to make a purchase?
Which country, regions and cities are my buyers from?
How can I track my UTM Parameters?
And so much more...

ConversionTracking.com + Active Campaign = Marketing Attribution Clarity!

How Conversion Tracking with Active Campaign

How It Works

Setup Attribution & Conversion Tracking with Active Campaign

Add just a few lines of code to your website and start tracking of your leads and sales with Active Campaign. It's super easy to setup and we have over 25 easy to understand reports.

Step 1: Add our tracking code to each page of your website to monitor the initial source and last touch before a conversion.
Step 2: Add custom fields to your lead forms to automatically capture attribution data for your CRM.
Step 3: Our script records the conversion on your thank you page, capturing all relevant marketing data like Referrer, Landing Page, and UTM Parameters when a sale converts.
Step 4: Access 25 revenue-prioritized reports to analyze and optimize your marketing, including Referral Websites, Landing Pages, UTM Campaigns, Channels, and more.

Use Cases for Active Campaign with ConversionTracking.com

Marketing Campaign Analysis: Businesses can use ConversionTracking.com to track the effectiveness of their marketing campaigns, including Google and Facebook ads.
ROI Measurement: The platform helps in measuring the ROI of different marketing channels and content marketing efforts.
Customer Journey Mapping: Provides insights into the customer journey, helping businesses understand how users interact with their website before converting.

ConversionTracking.com aims to simplify the complex process of conversion tracking for Active Campaign and provide actionable insights that anyone can use to enhance their marketing performance and drive growth.

Related Email Marketing Integrations

Mailchimp

Conversion Tracking & Attribution Software for Mailchimp.

Brevo

Conversion Tracking & Attribution Software for Brevo.

Moosend

Conversion Tracking & Attribution Software for Moosend.

Try ConversionTracking.com for free today

See exactly where your sales, leads, revenue, ads, UTMs and more are coming from without being a data nerd. 🤓

Get started - it's free